Our mission is to engage and inform the world by promoting Kentucky people, places, and products. And to Kick Ass for the Commonwealth!
Kentuckians have been influencing and creating American and world culture for a long time. We were the first to sing Happy Birthday, fry chicken, and slap high-fives. We invented bourbon, bluegrass music, and the mother-freaking Kentucky Derby. We made cool cooler by birthing Clooney, Depp, and Hunter S. Thompson. We pushed the What-Are-Ladies-For-And-Good-At envelope with Loretta Lynn, all the Judds, and Diane Sawyer. We redefined sport with Ali, Sea Biscuit, and Rondo. We invented the gas mask, people.